"You need to read this book。" —Adam Grant, #1 New York Times bestselling author
“A great book changes the world you live in, revealing mysteries you didn't even know were there。 This is a great book。" —Sendhil Mullainathan, MacArthur fellow and author of Scarcity
Blending behavioral science and design, Leidy Klotz's Subtract offers a scientific appreciation of why we underuse subtraction—and how to access its untapped potential。
We pile on “to-dos” but don’t consider “stop-doings。” We create incentives for good behavior, but don’t get rid of obstacles to it。 We collect new-and-improved ideas, but don’t prune the outdated ones。 Every day, across challenges big and small, we neglect a basic way to make things better: we don’t subtract。 Klotz’s pioneering research shows us what is true whether we’re building Lego models, cities, grilled-cheese sandwiches, or strategic plans: Our minds tend to add before taking away, and this is holding us back。
But we have a choice—our blind spot need not go on taking its toll。 Subtract arms us with the science of less and empowers us to revolutionize our day-to-day lives and shift how we move through the world。 More or less。